Vuong Nguyen

Hi, I'm Vuong

a Product Manager at Lady M Confections

Introduction

I'm a Product Manager

I have 15 years of experience coordinating, developing and launching ecommerce websites, mobile web apps and marketing campaigns for multi-billion dollar companies such as SEGA and Toshiba. I love the web, design and things that are user friendly. I'm bilingual in technology and business with skill in building and leading diverse teams or wearing multiple hats to get the job done. I have been regarded throughout my career as a problem solver with amazing skills, entrepreneurial tenacity, and a creative eye.

Things I Love

Outside of work, I spend time tackling monthly skillsets from a bucket-list that I created in 2010. I'm a certified PADI advanced scuba diver, lead rock climber, Muay Thai boxer, H1 hang-glider, volunteer coordinator, freelance web developer, filmmaker, photographer, and avid traveler.

What I Do

I work for an amazing company in New York City, Lady M. We make handmade luxury cakes and desserts that are sold at boutique locations and online for shipping, delivery, or pickup. I lead the company's online ecommerce websites as a Product Manager, I ensure that our websites are awesome, beautiful, and fun to use. We do a pretty good job and our customers think so too.

Professional Projects

Ecommerce Website

International confectionery selling high-end luxury cakes and desserts. I lead the product development for the company's ecommerce websites from conceptualization, design, development, launch, and continued use. My portfolio includes the coordinated launches and development of a BigCommerce website, Shopify website, and Vue/Nuxt website.

Video Game Websites

Video game company known for titles such as Sonic the Hedgehog, Hatsune Miku, Persona 5, and Yakuza. I was responsible for developing interactive websites and advertising campaigns resulting in $21 million in sales during extremely critical deadlines. I also saved the company $40k annually in Amazon Web Services (AWS) costs by optimizing our servers and load balancer.

View SonicView MikuView YakuzaView ValkyriaView Puyo TetrisView Persona 5

Mobile Ecommerce Website + Email Marketing

Consumer electronics retailer known for selling laptops, tvs and computer accessories. I led product strategy and development for our mobile ecommerce web app which added $1.4M in annual revenue. I also built interactive landing pages, optimized our checkout process, improved SEO, created email marketing campaigns and prepared the website for surge traffic such as Black Friday sales. My team's efforts resulted in growing sales to $100M with $300k incremental revenue per year.

View Email 1View Email 2View Email 3

Ecommerce Startup

Healthy meal delivery business founded in 2014 after my Grandmother passed away. Designed to help people save time and eat healthy. $450k in annual revenue without any VC funding. Grew to a 20 person business with 3k customers within 3 years. Constantly improved business (heat-sealed packaging, dynamic barcode labels, easy to use ecommerce website, social login, retargeted customer emails, delivery scheduling, subscription plans, kitchen optimization, fulfillment processes..)

Ecommerce Startup

Online marketplace selling clothing and accessories directly from famous up-and-coming designers such as Michelle Pham (YouTube), Tim Lenoir (Project Runway) and various boutiques. Profited after 2 months of operating.

Volunteer and Freelance Projects

I have also been privileged to help a diverse range of people and businesses around the world outside of my career. My volunteer projects and freelance clients include the Truth campaign, Asia Trend, Pirate Coast Paddle, Lauren FitDJ, and Michelle Phan. These projects were tough challenges that used various skills to help make a difference.

View my other projects

What my coworkers say

Read more on LinkedIn

Education

UCF

University of Central Florida

Bachelors of Science, Marketing

Managed a team that advanced to the top finalists during the senior year’s Capstone competition.

Product School

Product School

Product Leader (PLC)

A certification that demands competence in DevOps, data analytics, and technical hard skills. Covers product strategy, product marketing, user research, UX/UI design processes, product analytics, data-driven decisions, APIs, deployment and web development.

Certifications

Skills

Product Management

User Research
A/B Testing
Market Research
Competitive Analysis
Wireframing and Roadmaps
Design Thinking, Lean and Agile
Customer Journey Mapping
Collaborating with Stakeholders

Marketing

Online Paid Ads (SEM)
Search Engine Optimization (SEO)
Social Media
Email Marketing
Content Marketing
Video Marketing
Influencer Marketing

Web Development

HTML, CSS & Javascript
SQL, REST API & GraphQL
AWS, Digital Ocean, GCP, Azure
Gatsby, React, Nuxt, Vue
WordPress, WooCommerce,
Shopify, Square, BigCommerce

Tools

Google Suite
Google Analytics
Microsoft Office
Adobe Creative Suite
Jira, Trello, Git, Postman
Tableau, Omniture, Optimizely,
Figma, Invision, Sketch
Copyright © 1998-2020 Vuong Nguyen. All Rights Reserved.